The Litjens Brothers Spent Their Careers Serving the Mercury Brand and Doing Things the Right Way

The Litjens Brothers Spent Their Careers Serving the Mercury Brand and Doing Things the Right Way

During a 30-year period that ended about a decade ago, if you were to ask any engineering, marketing or executive employee at Mercury Marine to name the best boat driver in the company, the answer would most likely have been ...

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Mercury Marine Celebrates 82 Years

Mercury Marine Celebrates 82 Years

On January 22, the Mercury Marine family will note a milestone – 82 years since the formal founding in 1939 by E. Carl Kiekhaefer of Kiekhaefer Marine, the company that would produce Kiekhaefer Mercury outboard motors and later change its ...

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How to Tie the Improved Clinch Knot

How to Tie the Improved Clinch Knot

Knots can be among the most intimidating and confusing aspects of fishing. After all, there are dozens of them an angler could learn, and poor knots can easily cause you to lose fish. The good news is there’s no need ...

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How to Wax a Boat the Right Way

How to Wax a Boat the Right Way

Other than actually being on the water, nothing brings a smile to a boater’s face faster than that moment when they step back and admire a gleaming, freshly waxed boat, shining like the day it came home. A proper waxing ...

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Quick Tip: How to Clean and Dry Your Boat

Quick Tip: How to Clean and Dry Your Boat

It’s tempting to skip a few boat-cleaning steps after a long, satisfying day on the water, but those in the know will advise against it. Sure, a shower, dinner and the couch are all calling, but you’ll enjoy them all ...

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What is SmartCraft® and How Does it Work?

What is SmartCraft® and How Does it Work?

Twenty years ago, a boat was essentially a collection of individual components, many of which operated independently. Then, in the early 2000s, Mercury Marine® introduced its revolutionary SmartCraft® digital technology suite, which integrated the engine(s) with other onboard systems and ...

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The Everglades: A National Treasure – Part 2

The Everglades: A National Treasure – Part 2

Editor’s note: This is the second and final article in a series about the efforts of Capt. Benny Blanco, Captains For Clean Water and other conservationists to save the Florida Everglades. Read Part 1 here. In south Florida, dedicated conservationists ...

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