Enter the Mercury Great Fishing Gear Giveaway and give yourself a chance to catch some free gear from one of our five premium brand partners. One lucky Grand Prize winner will reel in a prize package that includes all the gear, plus a new Mercury ProKicker outboard!
Mercury Marine
Retail Value: $4,325
Mercury ProKicker models generate serious torque that makes easy work of moving heavy boats to help you dial in precise trolling speeds effortlessly. With easy-starting EFI technology, an exceptionally smooth and quiet powerhead and an advanced tiller handle, the Mercury 15hp ProKicker™ outboard is a versatile and reliable fishing partner that’s ready to go when you are.
AFTCO
Retail Value $1,098
When it comes to staying dry, Fortress over-delivers. Constructed with a Toray 100% nylon membrane that’s waterproof and breathable, it features the innovative SpeedVent hood that stays in place even at high speeds, YKK AquaGuard zippers, “Double-Dry” cuffs that prevent water from seeping up your sleeves, a reinforced pliers pocket, ultra-comfortable shoulder straps and an emergency stop-switch lanyard D-ring attachment for safety.
About AFTCO: Established in 1958, the American Fishing Tackle Company crafts apparel that provides protection from the elements and precision-built tackle designed to catch the fish of a lifetime. From the exceptional conservation efforts led by former company chairman Milt Shedd to the perfection of the roller guide and the world’s first dedicated fishing shorts, AFTCO is known for its rich legacy of authentic innovation, product design and superior performance on and off the water.
Lowrance
Retail Value $999
With razor-sharp vision, the Eagle Eye 9” fish finder was born to fish. Get autotuning sonar, detailed C-MAP charts and an always-visible IPS screen. It’s everything you need to dominate out on the water with total ease and no distractions.
About Lowrance: Lowrance delivers powerful, easy-to-use technology that helps anglers catch more fish. Trusted by pros and weekend warriors alike, Lowrance offers reliable performance, advanced sonar clarity and intuitive mapping – all backed by decades of innovation on the water.
Bajío
Retail Value $310
With 29 styles to choose from, you'll find the perfect pair of sunglasses to match your fashion. Add a unique creature-inspired hat and a pair of keepers to complete your outfit.
About Bajío: Based in New Smyrna Beach, Florida, Bajío Sunglasses offers proprietary blue light blocking and polarized lenses specially designed for on-the-water applications. They're sustainably made in Florida and backed by a lifetime warranty.
St. Croix
Retail Value up to $300
The best-selling American-made fishing rod for nearly 70 years, St. Croix’s PREMIER Series has been reimagined for 2026. The winner will receive one versatile SCPS70MF PREMIER spinning rod paired with a smooth and reliable SEVIIN GF Series 2500 spinning reel, as well as one SCPC70MHF PREMIER casting rod paired with SEVIIN’s long-casting GF series casting reel in the winner’s choice of gear ratios and right or left retrieve.
About St. Croix: America’s premium fishing rod manufacturer, St. Croix Rods exists to give all anglers the upper hand with the Best Rods on Earth. Born from St. Croix’s seven decades of innovation and experience, SEVIIN Reels doubles down on the company’s upper-hand promise by aspiring to deliver the most reliable fishing reels on the planet.
Mustang Survival
Retail Value $290
The Mustang Survival life jacket combines lightweight comfort with advanced flotation technology that offers reliable safety without compromising mobility. Designed for all-day comfort, it's ideal for active anglers navigating unpredictable waters.
About Mustang Survival: Mustang Survival is trusted by anglers for its high-performance gear engineered to thrive in tough marine environments. With a legacy rooted in safety and innovation, Mustang Survival fishing apparel and PFDs deliver durability, comfort and protection—making them the top choice for serious anglers.
Additional Program Details
NO PURCHASE NECESSARY TO ENTER OR CLAIM A PRIZE. VOID WHERE PROHIBITED BY LAW. CERTAIN RESTRICTIONS APPLY. PLEASE SEE OFFICAL RULES FOR ELIGIBILITY AND DETAILS. To be eligible to enter and win, you must be: (a) a legal U.S. resident (excluding Puerto Rico, U.S. territories and possessions); (b) 18 years or older as of the Entry Period and (c) reside in the United States as of the Entry Period.
Get the advantages of more power, better reliability and greater value by repowering your old boat with a new Mercury outboard.
Get the low-down on how to use a kicker motor to improve your odds of success when low-speed trolling.
Mercury dealers are experts in helping people discover the excitement and adventure of boating. Start your journey at one today.
