The Success of Mercury Marine Has Not Occurred by Chance

Carl Kiekhaefer Carl Kiekhaefer

Since the company was founded in 1939, Mercury has consistently emphasized quality, performance, innovation and reliability. Today, that pledge remains as strong as ever. Mercury Marine, a division of Brunswick Corporation of Lake Forest, Illinois, began as the Kiekhaefer Corporation of Cedarburg, Wisconsin, when Carl Kiekhaefer and a small but dedicated staff of employees sought to design and produce the best possible boat engine.

For more than 75 years, Mercury Marine has been the most recognized name in the marine industry, and the memory of its founder lives on in the hearts and minds of engineers and boat enthusiasts alike.

Mercury Marine is now celebrating its 75th anniversary. We mark the occasion by looking forward more than back. Honoring the traditions that got us here, but devoting ourselves more to building the best marine engines in the world, and the best ownership experiences along with them.

Seventy-five years have made for a lot of great times on the water. And the best are still to come.

Our product brands include:
  • Mercury and Mariner outboard engines
  • Mercury MerCruiser sterndrives and inboard engines
  • Mercury Racing high-performance outboards and sterndrives
  • Mercury inflatable boats
  • Mercury SmartCraft electronics
  • Mercury and Quicksilver parts and oils